AI
Learn how marketers are using artificial intelligence, machine learning, and AI-powered call tracking to inform their marketing strategies.
2025 AI Trends: From Hype to Strategic Integration
We spoke with marketing leaders about their AI predictions for 2025. Their insights reveal a maturing approach to AI adoption and strategic integration.
5 Reasons Why CMOs Should Own AI Strategy
Marketers have been experimenting with AI for two years. It's time for CMOs to lead the charge and develop cohesive, revenue-focused AI strategies.
Report: B2C Marketers See Impressive ROI from AI, Will Increase Investment in 2025
This new research report reveals how optimistic B2C marketers are about AI, how AI investment is changing, how AI will impact marketing careers, and more.
AI for Sales: Top Tools to Enhance Your Bottom Line
Discover how AI for sales transforms efficiency by automating tasks, analyzing data, and improving customer engagement to boost revenue.
AI Marketing Analytics: Benefits, Use Cases, and Top Tools
Uncover the benefits of AI marketing analytics, from customer insights to campaign optimisation, helping your team make data-driven decisions.
How AI Is Transforming the Insurance Industry
The insurance industry is using AI for marketing, smart insurance products, fraud prevention, and more. Learn how it’s transforming the industry in this post.
6 Powerful Examples of AI in the Contact Centre
Discover real-case examples like MoneySolver, AutoNation, and Windstream. Using AI-powered quality assurance, analytics, and intelligent routing.
Videos
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