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Healthcare

Learn how healthcare companies use call tracking and conversational analytics to optimize marketing and better serve patients.

Direct-to-Patient Marketing: 8 Strategies to Connect with Patients

Jane Irene Kelly
Explore strategies for direct-to-patient marketing in healthcare, how to implement them, and future trends that will reshape the healthcare industry.
by
Derek Andersen

How Leading Healthcare Providers Reimagine the Patient Journey with Conversation Intelligence

Marketers from Banner Health, BJC Healthcare, and University Hospitals share how they optimize the patient journey. Learn their top tips and strategies.
by
Owen Ray

5 Healthcare Marketing Leaders Share Their Predictions for 2022

These healthcare marketing leaders share their predictions of how the healthcare marketing world will change in 2022.
by
Derek Andersen

3 Strategies to Support Your Telehealth Program with Call Tracking

Call tracking and analytics solutions help marketers optimize their digital campaigns and provide a frictionless telehealth experience. Learn more.
by
Derek Andersen

How to Enhance Patient Experiences with Call Tracking & Analytics

Phone calls are a critical part of the patient journey. Learn how to drive more appointment calls and create seamless call experiences.
by
Owen Ray

How Miracle-Ear Drives High-Value Franchise Leads with Conversation Intelligence

by
Owen Ray

Customer Conversations: How Amplifon Uses Invoca to Drive Digital Transformation

Amplifon head of Digital Marketing Natalie Huff talks about how they are using conversation intelligence technology to drive digital transformation in marketing
by
Owen Ray

Watch Invoca's Adobe Summit On-Demand Breakout Session with eHealth & Evolytics

Watch our virtual Adobe Summit session with eHealth and Evolytics to learn how to create seamless buying experiences with call tracking and Adobe Analytics.
by
Owen Ray

How eHealth Uses Call Tracking and Adobe Analytics

See how health insurance marketplace provider eHealth uses Invoca call tracking integrated with Adobe Analytics to reduce CPA and increase conversion rates.
by
Debby Haynam

See Why These Marketers Use Call Tracking and Conversational Analytics

Seven marketers describe how they use call tracking and conversational analytics software to optimize their marketing efforts. Learn more.

Videos

What Can You Do with Invoca Conversation Intelligence?

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min
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Senior Marketing Leaders on the Business Impact of Invoca
Sr. Marketing Leaders on the Business Impact of Invoca

How Invoca Signal Discovery Works

2:53
min
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How Invoca Signal Discovery Works
Why Invoca is a “Must Have” for DIRECTV

Our customers talk about the value of Invoca

2:47
min
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How VITAS Healthcare uses Invoca
How Invoca Helps ATI Understand Return on Investment

How VITAS Healthcare uses Invoca

3:11
min
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What Can You Do with Invoca Conversation Intelligence?
What Can You Do with Invoca Conversation Intelligence?

Resource library

Learn best practices

Take a deep dive into Invoca call tracking and conversational analytics with case studies, whitepapers, videos, analyst reports, and more.

Read More Resources
The Ultimate Guide to Conversation Intelligence for the Contact Center
eBook
The Ultimate Guide to Conversation Intelligence for the Contact Center
In this interactive guide, you’ll learn everything about using conversation intelligence in the contact center from automated QA to agent coaching to call routing.
Invoca + Google Ads Success Stories
eBook
Invoca + Google Ads Success Stories
We collected our top Invoca and Google Ads success stories in this guide. Learn how our Google Ads integration can take your search marketing to the next level!
The Paid Search Playbook for Driving Phone Leads to Locations & Franchises
eBook
The Paid Search Playbook for Driving Phone Leads to Locations & Franchises
Learn how marketers at multi-location brands can generate more valuable phone calls and improve ROAS from paid search.

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