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Healthcare

Learn how healthcare companies use call tracking and conversational analytics to optimize marketing and better serve patients.

Direct-to-Patient Marketing: 8 Strategies to Connect with Patients

Jane Irene Kelly
Explore strategies for direct-to-patient marketing in healthcare, how to implement them, and future trends that will reshape the healthcare industry.
by
Owen Ray

How VITAS Healthcare Uses Call Tracking to Maximize Digital Marketing ROI

Learn how VITAS Healthcare uses Invoca’s AI-powered call tracking software to gain a better understanding of inbound call data to boost marketing ROI.
by
Debby Haynam

5 Digital Marketing Strategies Healthcare Companies are Using in 2019

Not only does the effectiveness of healthcare marketing impact the bottom line, it can potentially affect patient outcomes and access to required care.
by
Debby Haynam

How University Hospitals Uses Invoca to Boost Marketing Efficiency and Improve Patient Experience

University Hospitals receives over 400,000 inbound calls per month. Making sure patients are connected with the right doctors and facilities is the priority.
by
Debby Haynam

How a Healthcare Provider Uses Invoca to Increase Marketing ROI and Reduce CPC

DispatchHealth knows how important understanding the customer journey is to marketing success. Data-driven decisions empower them to optimize campaigns.

Videos

What Can You Do with Invoca Conversation Intelligence?

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Senior Marketing Leaders on the Business Impact of Invoca
Sr. Marketing Leaders on the Business Impact of Invoca

How Invoca Signal Discovery Works

2:53
min
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How Invoca Signal Discovery Works
Why Invoca is a “Must Have” for DIRECTV

Our customers talk about the value of Invoca

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How VITAS Healthcare uses Invoca
How Invoca Helps ATI Understand Return on Investment

How VITAS Healthcare uses Invoca

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What Can You Do with Invoca Conversation Intelligence?
What Can You Do with Invoca Conversation Intelligence?

Resource library

Learn best practices

Take a deep dive into Invoca call tracking and conversational analytics with case studies, whitepapers, videos, analyst reports, and more.

Read More Resources
The Ultimate Guide to Conversation Intelligence for the Contact Center
eBook
The Ultimate Guide to Conversation Intelligence for the Contact Center
In this interactive guide, you’ll learn everything about using conversation intelligence in the contact center from automated QA to agent coaching to call routing.
Invoca + Google Ads Success Stories
eBook
Invoca + Google Ads Success Stories
We collected our top Invoca and Google Ads success stories in this guide. Learn how our Google Ads integration can take your search marketing to the next level!
The Paid Search Playbook for Driving Phone Leads to Locations & Franchises
eBook
The Paid Search Playbook for Driving Phone Leads to Locations & Franchises
Learn how marketers at multi-location brands can generate more valuable phone calls and improve ROAS from paid search.

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