For Marketing Teams

Connect every media dollar to revenue

From search and social to display and CTV, measure and optimize the business impact of paid media and invest every dollar with confidence.

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Credit for every conversion

Prove your performance by connecting your marketing campaigns and ads to the outcomes of phone calls. Get a true picture of performance and get credit for all the revenue you drive.

Better data & decisions

Data-driven marketers can’t operate on assumptions. Get complete attribution for every conversion your campaigns drive to accurately measure performance and make better optimization decisions.

Stretch every budget dollar

Stop wasting your marketing budget driving calls that don’t result in conversions. With Invoca you can automatically measure intent, outcomes, and conversions to understand your best-performing media and stop wasting budget on campaigns that don’t work.

Accurately measure performance

By connecting phone conversions that were driven by marketing campaigns, you’ll get credit for every conversion and more accurately measure your CPA and ROAS.

Make smarter media optimization decisions

Make automated, in-the-moment optimizations to your campaigns to reduce wasted spend and ensure that every last cent of your media budget delivers measurable results.

Convert more callers with personalization

Make every customer interaction more personal by capturing the digital journey that drove the phone call so that the call is routed and handled more efficiently to reduce transfers, hold times, hang-ups, and missed conversion opportunities.

AI Messaging Agent that protects and proves ROI

Meet the first two-way SMS AI messaging agent that connects the full buyer journey to turn conversations into conversions. It ties all SMS and phone conversations and digital journeys to conversions and back to their originating marketing sources, giving full closed-loop visibility into ROI and revenue to power smarter marketing optimizations. Provide fast, personalized, automated interactions that traditional chat or SMS tools can’t deliver to meet buyers in the moment and move them toward a purchase.

Get automated, real-time results

Activate your call data across your martech and CRM solutions for closed-loop reporting that ties your marketing efforts to the revenue it drives.

Ready to learn more about Invoca?

Connect your marketing spend with the revenue it drives and optimize every touchpoint in the buyer journey with class-leading AI.