Recent Posts

Learn the latest statistics about senior living media spend, the online customer journey, the phone call experience, and more.

Learn insurance marketing stats about the customer journey, search, digital ad spend, personalization, call tracking, and more.

Learn what healthcare marketers are planning for 2024 and beyond. Get tips to drive more new patient calls and conversions.

Learn what top automotive marketers are planning for 2025 and beyond. Get tips for how you can keep up with the competition.

The digital marketing landscape is more competitive than ever. We compiled these stats to help you assess the competition and improve your strategy.

The contact center is a critical part of the customer journey. Learn how conversation intelligence can deliver contact center experiences that boost revenue.

Learn why the contact center plays an important role in the digital buying journey and how to optimize the experience with conversation intelligence.

Expectations for the customer journey are higher than ever before. Read our original research about the customer experience and other top third-party stats.

Is your customer service team stuck in a performance rut? Build your action plan with these suggestions and watch customer satisfaction improve.

The Invoca + SproutLoud partnership brings AI-powered conversation intelligence to brands that sell through distributed networks of multi-location resellers.

Invoca has acquired call tracking and analytics platform DialogTech to Become the #1 Conversation Intelligence Platform with $100M in Revenue. Learn more.

Invoca has been named a Best Workplace by Inc. Magazine for four years running. See what makes Invoca one of the best places to work in tech.

Learn how Invoca aligns marketing and sales teams with shared data to create connected buying experiences, improve close rates and accelerate revenue growth.

The Invoca Marketing Acquisition Benchmark report analyzes data from over 500 marketers to track paid search acquisition cost trends and tips to reduce your CPA

Learn how the contact center can route calls more efficiently with digital intent data and conversation intelligence.

Learn where your training and coaching focus should be to improve your agents’ call center skills and provide better customer service.

New Google Ads enhancement provides a more accurate way of tying conversions to calls placed from call extensions by delivering Google Click ID (GCLID).

Learn how to get started with call tracking and conversation intelligence quickly with Invoca’s blueprint for success.

Is your call center sales team performing to its potential? Implement a quality assurance program to improve outcomes for your sales goals and your customers.

Learn how AI-powered conversation intelligence in the contact center drives efficiency, increases revenue, and improves the customer experience.

The disconnect between sales and marketing doesn’t just hurt revenue, it could be damaging your brand. Learn how revenue execution platforms can help.

Invoca’s Conversation Intelligence helps healthcare organizations gain deeper marketing insights while complying with HIPAA regulations. Learn more.

These stats show the impact of bad alignment between sales and marketing teams and how well-aligned sales and marketing teams drive success and more revenue.

We reached out to our Invoca customer family and asked them to share impactful advice they have been given by women and how they are Choosing to Challenge.