Owen Ray
Senior Content Marketing Manager @ Invoca
Revenue Execution
How to Boost Contact Centre Sales Revenue With Better Marketing Alignment
Learn how aligning contact centre sales teams with marketing provides a full view of the buying journey to boost revenue and sales team effectiveness.
Revenue Execution
4 Steps to Maximise Lead Value Instead of Lead Volume
Learn how to optimise your marketing strategy to drive more ROAS and revenue, not just more lead volume.
Conversation Intelligence
How to Turn Missed Sales Calls into Revenue Opportunities
Learn how revenue execution platforms help marketers, call centers, and multi-location businesses reduce missed sales call rates and improve followups.
Healthcare
5 Tips to Reimagine Patient-First Healthcare Marketing
Learn how healthcare marketers can use technology to create patient-first experiences that accelerate patient acquisition and improve access to care.
Conversation Intelligence
Healthcare Marketing Benchmark: Are Your Competitors Outperforming You?
Learn how healthcare marketers and call center managers are using conversation intelligence to increase patient acquisition and improve patient experiences.
Revenue Execution
5 Reasons Marketers Must Focus on Lead Value, Not Volume
Learn how marketers can drive revenue growth by switching their focus from lead volume to lead value by using a revenue execution platform.
Marketing Analytics
How Siloed Marketing and Telesales Data is Killing Revenue and Damaging Your Brand
The disconnect between sales and marketing doesn’t just hurt revenue, it could be damaging your brand. Learn how revenue execution platforms can help.
Revenue Execution
How Revenue Execution Platforms Drive Business Growth
Discover how Revenue Execution Platforms can transform your business. Learn key benefits, features, and trends with Invoca's expert insights.
AI
5 Barriers to AI Adoption and How Marketers Can Overcome Them
Learn what's preventing marketers from adopting new AI software and what you can do to get buy-in for new AI marketing technology.
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