General
See how these companies use call tracking and conversational analytics to optimize marketing and create better customer experiences.
What Is the Voice of the Customer (VoC)?
This blog takes a closer look at what the voice of the customer is, why it’s important, and how you can lay the groundwork for a successful VoC program.
Customer Care: Definition, Importance, and 8 Essential Tips
Customer care is how you help customers feel a sense of connection with and positivity about your brand, products, and services. Learn more in this post.
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What Is Brand Loyalty and How to Build It in 2024
Brand loyalty is harder to earn in 2024 than ever. Learn what brand loyalty is, why it's important, and our top strategies to build it with your customers.
20 Customer Service Tips You Need to Succeed in 2024
Consumer expectations about the customer experience (CX) have never been higher. Learn 20 quick tips to enhance your customer service strategy in 2024.
Media Mix Modeling (MMM): The Complete Guide for 2024
Media Mix Modeling helps marketers evaluate channel performance. Learn how to create a media mix model, and improve its accuracy with call tracking.
How to Improve Your First Call Resolution Rate
First call resolution (FCR) is a measure of how quickly and effectively your agents can address customer issues. Learn our top tips to improve your FCR.
The Future of the Call Center: 6 Predictions for 2024
As expectations for the customer experience change, your call center must evolve to meet them. Learn our top predictions for 2024 and how you can adapt.
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Videos
What Can You Do with Invoca Conversation Intelligence?
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min
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How Invoca Signal Discovery Works
2:53
min
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Our customers talk about the value of Invoca
2:47
min
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How VITAS Healthcare uses Invoca
3:11
min
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