Owen Ray
Senior Content Marketing Manager @ Invoca
Performance Marketing
Facebook Call Ads: Everything Marketers Need to Know
Learn how to use the Facebook call ads feature to make it easy for new customers to call you from social media advertising.
AI
What Is Conversation Analytics? Practical Applications & Benefits
Learn how conversation analytics can benefit your business. Explore practical applications to improve customer service and drive growth.
Invoca News
Invoca Named an Inc. Best Workplace for a Seventh Consecutive Year
Invoca is a great place to work! See why Inc. Magazine has named Invoca a Best Workplace for seven years running.
Invoca News
Celebrating Pride Month at Invoca
Come celebrate Pride with Invoca!
Call Tracking
How Call Tracking Software Affects SEO
Does call tracking software impact SEO or search ranking? The short answer is Invoca doesn't, but some other call tracking platforms can. Here's why.
AI
Using Conversational AI to Connect the Online to Offline Buying Experience
Learn how artificial intelligence can deliver smarter customer insights, resulting in more effective search, social, and display ad campaigns.
Call Tracking
Google Removed Call Tracking from Business Profiles. Here’s What Marketers Can Do.
Here is how you can get attribution for phone calls from Google Business Profiles to track phone leads after Google removed call tracking features from GBP.
Home Services
See How Much Missed Sales Calls Cost Home Services Businesses
Home services and construction businesses lose millions of dollars a year because of missed sales calls. Learn how unanswered calls are costing you customers.
Call Tracking
4 Ways Home Services Companies Can Increase Revenue with Conversation Intelligence
Here's how home improvement service providers can use call tracking and conversation intelligence to drive more revenue and improve customer experiences.
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